Sales management : concepts, practices, and cases /
Johnson, Eugene M.
Sales management : concepts, practices, and cases / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. - 2nd ed. - xxi, 564 pages : illustrations ; 24 cm. - McGraw-Hill series in marketing . - McGraw-Hill series in marketing. .
Includes bibliographical references (pages 518-547) and index.
0070326525
93006423
Sales management.
HF5438.4 / .J62 1994
Sales management : concepts, practices, and cases / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. - 2nd ed. - xxi, 564 pages : illustrations ; 24 cm. - McGraw-Hill series in marketing . - McGraw-Hill series in marketing. .
Includes bibliographical references (pages 518-547) and index.
0070326525
93006423
Sales management.
HF5438.4 / .J62 1994
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