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Integrating design, logistics and branding for sustainable value creation : proceedings / edited by Tunç Baltacıoğlu, Melike Demirbağ Kaplan, Öznur Yurt. - 338 pages : illustrations, tables ; 30 cm. - İzmir University of Economics Publication ; no: IEU-026. . - İzmir Ekonomi Üniversitesi yayınları ; IEU-026. .

Includes bbiliographical references.

ISBN: 9789758789252

Subjects--Topical Terms:
Brand name products--Management.
Design, Industrial.
Production management.
Values.

LC Class. No.: HD69 / .I26 2008