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Lindström, Martin, 1970-

Buy ology : satın almaya dair bildiğimiz her şey neden yanlış? / Buyology. Martin Lindstrom; çeviren, Ümit Şensoy. - 227 pages ; 24 cm.

Translation of: Buyology truth and lies about why we buy.

Includes bibliographical references and index.

ISBN: 9786052261866

Subjects--Topical Terms:
Neuromarketing.
Consumer behavior--Psychological aspects.
Shopping--Psychological aspects.
Marketing--Psychological aspects.

LC Class. No.: HF5415.12615 / .L5619 2018

Dewey Class. No.: