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Dominick, Joseph R.

Broadcasting/cable and beyond : an introduction to modern electronic media / Joseph R. Dominick, Barry L. Sherman, Gary A. Copeland. - 2nd ed. - xv, 493 pages : illustrations (some color) ; 27 cm. - McGraw-Hill series in mass communication . - McGraw-Hill series in mass communication. .

Includes bibliographical references and index.

ISBN: 0070178178

Subjects--Topical Terms:
Broadcasting--United States.
Cable television--United States.
Telecommunication--United States.

LC Class. No.: HE8689.8 / .D66 1993