MARC ayrıntıları
| 000 -LEADER |
| fixed length control field |
01226nam a2200373 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
18694 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20260205134232.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
061127s2006 tu ad 000 0 tur d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9944600849 |
|
| International Standard Book Number |
9789944600842 |
| 037 ## - SOURCE OF ACQUISITION |
| Stock number |
34663 |
| Source of stock number/acquisition |
TVG |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
TVG |
| Transcribing agency |
TVG |
| Modifying agency |
BGZ |
| 041 0# - LANGUAGE CODE |
| Language code of text/sound track or separate title |
tur |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
BAUN_MERKEZ |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HD69.B7 |
| Item number |
U85 2006 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Uslu, Aypar. |
| Relator term |
Author |
| 245 10 - TITLE STATEMENT |
| Title |
İşletmelerin tüketici odaklı marka stratejisi / |
| Statement of responsibility, etc |
Aypar Uslu, Şakir Erdem, Ayşegül Temelli. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
İstanbul : |
| Name of producer, publisher, distributor, manufacturer |
İstanbul Ticaret Odası, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2006. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
140 pages: |
| Other physical details |
tables ; |
| Dimensions |
20 cm. |
| 336 ## - CONTENT TYPE |
| Content Type Term |
text |
| Content Type Code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media Type Term |
unmediated |
| Media Type Code |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier Type Term |
volume |
| Carrier Type Code |
volume |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
| Series statement |
İstanbul Ticaret Odası (Series) ; |
| Volume number/sequential designation |
yayın no. 2006-7 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Brand name products. |
| 9 (RLIN) |
549 |
|
| Topical term or geographic name as entry element |
Trademarks. |
| 9 (RLIN) |
25265 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Erdem, Şakir. |
| Relator term |
Author |
|
| Personal name |
Temelli, Ayşegül. |
| Relator term |
Author |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| 9 (RLIN) |
3086 |
| Corporate name or jurisdiction name as entry element |
İstanbul Ticaret Odası. |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
| 9 (RLIN) |
4044 |
| Uniform title |
İstanbul Ticaret Odası yayınları ; |
| Volume number/sequential designation |
2006-7 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
| Uniform Resource Identifier |
http://www.ito.org.tr/itoyayin/0016821.pdf |
| 900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA] |
| Numeration |
Bağış |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Kitap |