MARC ayrıntıları
| 000 -LEADER |
| fixed length control field |
01264camIa2200349 i 4500 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION |
| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
| fixed length control field |
cr cnu---unuuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
120612s2012 pau ob 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781466615991 |
| Qualifying information |
electronic bk. |
|
| International Standard Book Number |
1466615990 |
| Qualifying information |
electronic bk. |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC) |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
BAU |
| Language of cataloging |
tur |
| Transcribing agency |
BAU |
| Description conventions |
rda |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
BAU_MERKEZ |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.1265 |
| Item number |
.E22 2012 |
| 245 00 - TITLE STATEMENT |
| Title |
E-marketing |
| Remainder of title |
concepts, methodologies, tools, and applications / |
| Statement of responsibility, etc |
Information Resources Management Association, editor. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Hershey, PA : |
| Name of producer, publisher, distributor, manufacturer |
Business Science Reference, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2012. |
|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2012. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
1 online resource (1391 pages) : |
| Other physical details |
illustrations |
| 336 ## - CONTENT TYPE |
| Source |
rdacontent |
| Content Type Term |
text |
| Content Type Code |
txt |
| 337 ## - MEDIA TYPE |
| Source |
rdamedia |
| Media Type Term |
computer |
| Media Type Code |
computer |
| 338 ## - CARRIER TYPE |
| Source |
rdacarrier |
| Carrier Type Term |
online resource |
| Carrier Type Code |
volume |
| 347 ## - DIGITAL FILE CHARACTERISTICS |
| File type |
data file |
| Source |
rda |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Internet marketing |
| 9 (RLIN) |
1781 |
|
| Topical term or geographic name as entry element |
Electronic commerce |
| 9 (RLIN) |
29848 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Relator term |
Editor |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| Corporate name or jurisdiction name as entry element |
Information Resources Management Association |
| 9 (RLIN) |
94592 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
| Uniform Resource Identifier |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=452650 |
| 900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA] |
| Personal Name |
EK405 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Elektronik Kitap |