Balıkesir Üniversitesi
Kütüphane ve Dokümantasyon Daire Başkanlığı

İleri düzey marka yönetimi : (Kayıt no. 33160)

MARC ayrıntıları
000 -LEADER
fixed length control field 01355nam a2200349 i 4500
001 - CONTROL NUMBER
control field 35922
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260220161249.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020803s2011 tu a b 000 0 tur d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786055467029
Qualifying information (paperback)
040 ## - CATALOGING SOURCE
Original cataloging agency BGZ
Language of cataloging eng
Transcribing agency BGZ
Modifying agency BAUN
Description conventions rda
041 1# - LANGUAGE CODE
Language code of text/sound track or separate title tur
Language code of original and/or intermediate translations of text eng
049 ## - LOCAL HOLDINGS (OCLC)
Holding library BAUN_MERKEZ
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69.B7
Item number T4419 2011
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Temporal, Paul.
9 (RLIN) 93739
Relator term Author
240 10 - UNIFORM TITLE
Uniform title Advanced brand management : managing brands in a changing world.
Language of a work Turkish.
245 10 - TITLE STATEMENT
Title İleri düzey marka yönetimi :
Remainder of title değişen dünyada markaları yönetmek /
Statement of responsibility, etc Paul Temporal ; çeviri ekibi Alev Kuruoğlu ... [and others]
246 30 - VARYING FORM OF TITLE
Title proper/short title Değişen dünyada markaları yönetmek
250 ## - EDITION STATEMENT
Edition statement 1. baskı.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture İstanbul :
Name of producer, publisher, distributor, manufacturer Brandage Yayınları,
Date of production, publication, distribution, manufacture, or copyright notice 2011.
300 ## - PHYSICAL DESCRIPTION
Extent 301 pages :
Other physical details illustrations ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Content Type Term text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code volume
Source rdacarrier
490 1# - SERIES STATEMENT
Series statement Brandage Yayınları ;
Volume number/sequential designation yayın no. 5
500 ## - GENERAL NOTE
General note Original title: Advanced brand management : managing brands in a changing world.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
General subdivision Management.
9 (RLIN) 49097
Topical term or geographic name as entry element Branding (Marketing).
9 (RLIN) 550
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kuruoğlu, Alev.
9 (RLIN) 27536
Relator term Translator
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Brandage Yayınları ;
9 (RLIN) 27540
Volume number/sequential designation 5.
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.ito.org.tr/itoyayin/0025991.pdf
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Kitap
Mevcut
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type Inventory number Copy number
    Library of Congress Classification     Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 29/04/2014 Bağış 15.05 5 5 HD69.B7 T4419 2011 035922 11/02/2022 10/01/2022 11/01/2015 Kitap    
    Library of Congress Classification     Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 20/02/2026 Bağış       HD69.B7 T4419 2011 071118 20/02/2026   20/02/2026 Kitap 255.07.02.01.06- k.1
Bizi Sosyal Medyada Takip Edin