MARC ayrıntıları
| 000 -LEADER |
| fixed length control field |
01335pam a22003614a 4500 |
| 001 - CONTROL NUMBER |
| control field |
039282 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
151230t20152015tu b 001 0 tur |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9786053200741 |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC) |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
YDX |
| -- |
BAKER |
| -- |
UtOrBLW |
| -- |
BAU |
| Language of cataloging |
eng |
| Description conventions |
rda |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
BAU_MERKEZ |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.2 |
| Item number |
.B779 2015 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Burns, Alvin C. |
| 240 10 - UNIFORM TITLE |
| Uniform title |
Marketing research |
| Language of a work |
Turkish |
| 245 10 - TITLE STATEMENT |
| Title |
Pazarlama araştırması / |
| Statement of responsibility, etc |
Alvin C. Burns, Ronald F. Bush ;çeviri editör ü, Prof. Dr. Fatma Demirci Orel. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
7. basımdan çeviri Ekim 2015. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Upper Saddle River, N.J. : |
| Name of producer, publisher, distributor, manufacturer |
Pearson/Prentice Hall, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2015]. |
|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2015. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxx, 462 pages : |
| Other physical details |
color illustrations ; |
| Dimensions |
27 cm |
| 336 ## - CONTENT TYPE |
| Content Type Term |
text |
| Content Type Code |
txt |
| Source |
rdacontent. |
| 337 ## - MEDIA TYPE |
| Media Type Term |
unmediated |
| Media Type Code |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier Type Term |
unspecified |
| Carrier Type Code |
audiocassette |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
| Series statement |
Yayın no. ; |
| Volume number/sequential designation |
1170. |
| Series statement |
İşletme ; |
| Volume number/sequential designation |
38 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references (pages [627]-645) and index. |
| 630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE |
| Uniform title |
SPSS for Windows. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Marketing research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Bush, Ronald F. |
|
| Personal name |
Orel, Fatma Demirci. |
| 9 (RLIN) |
97506 |
| Relator term |
Translator |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
| 9 (RLIN) |
23679 |
| Uniform title |
Nobel Akademik Yayıncılık (Yayınları) ; |
|
| 9 (RLIN) |
97507 |
| Uniform title |
Nobel Akademik Yayıncılık (Yayınları). |
| Name of part/section of a work |
İşletme dizisi ; |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Kitap |