Balıkesir Üniversitesi
Kütüphane ve Dokümantasyon Daire Başkanlığı

Turizm ve iletişim / (Kayıt no. 40203)

MARC ayrıntıları
000 -LEADER
fixed length control field 02190nam a2200409 i 4500
001 - CONTROL NUMBER
control field 41932
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160613s2016 tu tur
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786059189743
Qualifying information paperback
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)
040 ## - CATALOGING SOURCE
Original cataloging agency BAUN
Language of cataloging eng
Transcribing agency BAUN
Description conventions rda
049 ## - LOCAL HOLDINGS (OCLC)
Holding library BAUN_MERKEZ
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number G155.A1
Item number T8759 2016
245 00 - TITLE STATEMENT
Title Turizm ve iletişim /
Statement of responsibility, etc [editör] Hakan Yılmaz ; [yazarlar Günay Motif Atar, Şule Yüksel Özmen, Mine Oyman, İge Pırnar, Medet Yolal, Derman Küçükaltan, Emine Kılıçaslan, Gökçe Yüksek, Tezcan Özkan Kutlu, Serkan Olgaç, Hakan Yılmaz]
250 ## - EDITION STATEMENT
Edition statement 1. baskı Nisan 2016.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Ankara:
Name of producer, publisher, distributor, manufacturer Detay Yayıncılık,
Date of production, publication, distribution, manufacture, or copyright notice 2016.
300 ## - PHYSICAL DESCRIPTION
Extent 243 pages :
Other physical details illustrations ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content Type Term text
Content Type Code txt
337 ## - MEDIA TYPE
Source rdamedia
Media Type Term unmediated
Media Type Code unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier Type Term volume
Carrier Type Code volume
490 1# - SERIES STATEMENT
Series statement Detay Yayınları ;
Volume number/sequential designation 724
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
505 00 - FORMATTED CONTENTS NOTE
Title İÇİNDEKİLER
-- ÖNSÖZ vii
Statement of responsibility 1. Bölüm: Turizm Endüstrisinde İletişimin Yeri ve Önemi 1
-- Hakan Yılmaz
Title 2. Bölüm: Sözsüz İletişim ve Turizm 21
Statement of responsibility Günay Motif Atar and Hakan Yılmaz
Title 3. Bölüm: Kitle İletişim ve Turizm 37
Statement of responsibility Şule Yüksel Özmen
Title 4. Bölüm: Pazarlama İletişimi ve Turizm 55
Statement of responsibility Mine Oyman
Title 5. Bölüm: İkna Edici İletişim ve Turizm 105
Statement of responsibility Günay Motif Atar and İge Pırnar
Title 6. Bölüm: Çatışma ve Turizm 125
Statement of responsibility Medet Yolal
Title 7. Bölüm: Örgütsel İletişimde Kriz Yönetimi 145
Statement of responsibility Derman Küçükaltan and Emine Kılıçaslan
Title 8. Bölüm: Kültürlerarası İletişim ve Turizm 167
Statement of responsibility Gökçe Yüksek
Title 9. Bölüm: Sosyal Medya ve Turizm 185
Statement of responsibility Tezcan Özkan Kutlu
Title 10. Bölüm: Mobil İletişim ve Turizm 211
Statement of responsibility Serkan Olgaç and Hakan Yılmaz
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Tourism
General subdivision Public relations.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Yılmaz, Hakan.
Personal name Atar, Günay Motif.
Personal name Özmen, Şule Yüksel.
Personal name Oyman, Mine.
Personal name Pırnar, İge.
Personal name Yolal, Medet.
Personal name Küçükaltan, Derman.
Personal name Kılıçaslan, Emine.
Personal name Yüksek, Gökçe.
Personal name Kutlu, Tezcan.
Personal name Olgaz, Serjkan.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
9 (RLIN) 13916
Uniform title Detay Yayınları ;
Volume number/sequential designation 724
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Kitap
Mevcut
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Library of Congress Classification     Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 22/12/2016 Satın Alma 14.76 255.07.02.01.06- 12 9 G155.A1 T8759 2016 041932 11/03/2025 07/02/2025 22/12/2016 Kitap
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