Balıkesir Üniversitesi
Kütüphane ve Dokümantasyon Daire Başkanlığı

Pazarlama stratejileri : (Kayıt no. 40328)

MARC ayrıntıları
000 -LEADER
fixed length control field 01188nam a2200301 i 4500
001 - CONTROL NUMBER
control field 41628
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140516s2012 tu b 00100 tur
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786053777892
Qualifying information (paperback)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)
040 ## - CATALOGING SOURCE
Original cataloging agency GAZIU
Language of cataloging eng
Transcribing agency GAZIU
Modifying agency BAUN
Description conventions rda
049 ## - LOCAL HOLDINGS (OCLC)
Holding library BAUN_MERKEZ
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .P34 2012
245 00 - TITLE STATEMENT
Title Pazarlama stratejileri :
Remainder of title yönetsel bir yaklaşım /
Statement of responsibility, etc editörler, Ömer Torlak, Remzi Altunışık.
250 ## - EDITION STATEMENT
Edition statement Gözden geçirilmiş ve genişletilmiş 2. baskı.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture İstanbul :
Name of producer, publisher, distributor, manufacturer Beta Basım Yayım Dağıtım,
Date of production, publication, distribution, manufacture, or copyright notice 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xvii,412 pages ;
Dimensions 25 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content Type Term text
Content Type Code txt
337 ## - MEDIA TYPE
Source rdamedia
Media Type Term unmediated
Media Type Code unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier Type Term volume
Carrier Type Code volume
490 1# - SERIES STATEMENT
Series statement Yayın no ;
Volume number/sequential designation 2767.
Series statement İşletme-ekonomi dizisi ;
Volume number/sequential designation ;
-- 585.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management
9 (RLIN) 6611
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Torlak, Ömer,
9 (RLIN) 15578
Dates associated with a name 1961-
Relator term Editor
Personal name Altunışık, Remzi.
9 (RLIN) 15579
Relator term Editor
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
9 (RLIN) 299
Uniform title Beta Basım Yayım Dağıtım (Yayınları) ;
Volume number/sequential designation 2767.
9 (RLIN) 8336
Uniform title Beta Basım Yayım Dağıtım (Yayınları).
Name of part/section of a work İşletme Ekonomi dizisi ;
Volume number/sequential designation 585.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Kitap
Mevcut
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type Copy number
    Library of Congress Classification     Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 28/12/2016 Satın Alma 35.64 255.07.02.01.06- 3 1 HF5415.13 .P34 2012 041628 09/01/2020 29/11/2019 28/12/2016 Kitap  
    Library of Congress Classification     Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 12/02/2019 Satın Alma 31.60 255.07.02.01.06- 3 2 HF5415.13 .P34 2012 049781 01/12/2021 04/11/2021 12/02/2019 Kitap k.1
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