MARC ayrıntıları
| 000 -LEADER |
| fixed length control field |
01393nam a2200313 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
46000 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
180118s2017 tu f tur d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9786053371250 |
| Qualifying information |
(paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC) |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
BAUN |
| Language of cataloging |
eng |
| Transcribing agency |
BAUN |
| Description conventions |
rda |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
BAUN_MERKEZ |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.1265 |
| Item number |
.Z46 2017 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Zengin, A. Mücahid |
| 245 10 - TITLE STATEMENT |
| Title |
Paylaşmak yetmez, “dokunmak” gerek : |
| Remainder of title |
sosyal medyada marka iletişimi / |
| Statement of responsibility, etc |
Dr. A. Mücahid Zengin |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Konya: |
| Name of producer, publisher, distributor, manufacturer |
Literatürk Academia, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2017. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
239 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
22 cm. |
| 336 ## - CONTENT TYPE |
| Content Type Term |
text |
| Content Type Code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media Type Term |
unmediated |
| Media Type Code |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier Type Term |
volume |
| Carrier Type Code |
volume |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
| Series statement |
Literatürk Academia ; |
| Volume number/sequential designation |
129. |
| Series statement |
İnceleme-araştırma ; |
| Volume number/sequential designation |
118. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
1. Sosyal Medya ve Sosyal Ağ Siteleri |
| -- |
2. Türketici Davranışı |
| -- |
3. Markalar ve Sosyal Medya |
| -- |
4. Markaların Facebook İletişimlerinin Tüketicilerin Marka Tutumu ve Satın Alma Niyeti Üzerindeki Etkisi: Bir Deneysel Araştırma Metadoloji ve Araştırma Bulguları |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Internet marketing. |
|
| Topical term or geographic name as entry element |
Social media |
| General subdivision |
Marketing. |
|
| Topical term or geographic name as entry element |
Branding (Marketing) |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
| 9 (RLIN) |
101024 |
| Uniform title |
Literatürk Academia (Yayınları) ; |
| Volume number/sequential designation |
129. |
|
| 9 (RLIN) |
109108 |
| Uniform title |
Literatürk Academia (Yayınları). |
| Name of part/section of a work |
İnceleme-araştırma dizisi ; |
| Volume number/sequential designation |
118. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Kitap |