MARC ayrıntıları
| 000 -LEADER |
| fixed length control field |
01389nam a2200325 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
57389 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
960326s1996 nyua f 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
96007902 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0070522359 |
| Qualifying information |
pbk. : acid-free paper |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC) |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
BAUN_MERKEZ |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5438.25 |
| Item number |
.R343 1996 |
|
| Classification number |
HF5438.25 |
| Item number |
.R343 1996 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Edition number |
20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Rackham, Neil |
| 245 14 - TITLE STATEMENT |
| Title |
The SPIN® fieldbook : |
| Remainder of title |
practical tools, methods, exercise, and resources / |
| Statement of responsibility, etc |
Neil Rackham |
| 246 3# - VARYING FORM OF TITLE |
| Title proper/short title |
Spin selling fieldbook |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
New York : |
| Name of producer, publisher, distributor, manufacturer |
McGraw-Hill, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[1996] |
|
| Date of production, publication, distribution, manufacture, or copyright notice |
©1996 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xii, 206 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
| Content Type Term |
text |
| Content Type Code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media Type Term |
unmediated |
| Media Type Code |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier Type Term |
volume |
| Carrier Type Code |
volume |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
| General note |
Includes index |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Contents |
| -- |
Introduction |
| -- |
1 Using the SPIN Fieldbook |
| -- |
2 Instant SPIN Model |
| -- |
3 Check It Out! |
| -- |
4 Four Stages of a Sales Call |
| -- |
5 Putting SPIN to Work |
| -- |
6 Focusing on Buyer Needs |
| -- |
7 Situation Questions |
| -- |
8 Problem Questions |
| -- |
9 Implication Questions |
| -- |
10 Need-payoff Questions |
| -- |
11 Demonstrating Capability |
| -- |
12 Sharpening Your Skills |
| -- |
13 Getting Help and Helping Others |
| -- |
SPIN Forms |
| -- |
Index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Selling |
| General subdivision |
Handbooks, manuals, etc |
|
| Topical term or geographic name as entry element |
Sales promotion |
| General subdivision |
Handbooks, manuals, etc |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Kitap |