MARC ayrıntıları
| 000 -LEADER |
| fixed length control field |
02014nam a2200337 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
56973 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
210406s2020 tu b 000 0 tur |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9786052314388 |
| Qualifying information |
(paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC) |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
GAZIU |
| Language of cataloging |
eng |
| Transcribing agency |
GAZIU |
| Modifying agency |
BAUN |
| Description conventions |
rda |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
BAUN_MERKEZ |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.525 |
| Item number |
.U53 2020 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Uncular, Muhittin Hasan. |
| 245 10 - TITLE STATEMENT |
| Title |
Sadakat nereye kadar / |
| Statement of responsibility, etc |
Muhittin Hasan Uncular. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
1. baskı. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
İstanbul : |
| Name of producer, publisher, distributor, manufacturer |
Maltepe Üniversitesi Kitapları, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2018. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
100 s. ; |
| Dimensions |
22 cm. |
| 336 ## - CONTENT TYPE |
| Content Type Term |
text |
| Content Type Code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media Type Term |
unmediated |
| Media Type Code |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier Type Term |
volume |
| Carrier Type Code |
volume |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
| Series statement |
Maltepe Üniversitesi Kitapları ; |
| Volume number/sequential designation |
19. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Bibliography: pages 213-218. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
İÇİNDEKİLER |
| -- |
ONSOZ 7 |
| -- |
KISIM 1: |
| -- |
SADAKAT KAVRAMI VE SADAKAT PROGRAMLARI 7 |
| -- |
BÖLÜM 1: SADIK MÜŞTERİ DERKEN? 13 |
| -- |
BÖLÜM 2; PAZARLAMA VE MÜŞTERİ SADAKAT PROGRAMLARI 19 |
| -- |
BÖLÜM3: GEHEl OLARAK SADAKAT PROGRAMLARI 23 |
| -- |
BÖLÜME: HAVAYOLU SADAKAT PROGRAMLARI 41 |
| -- |
BÖLÜM 5: KÖRFEZ HAVAYOLLARI 45 |
| -- |
KISIM 2: |
| -- |
ÜÇ BÜYÜK HAVACILIK İTTİFAKINDA MÜŞTERİ SADAKAT PROGRAMLARI 69 |
| -- |
BÖLÜM6:SJAR ALLIANCE ÜYESİ HAVAYOLLARININ KULLANDIKLARI MÜŞTERİ SADAKAT PROGRAMLARI 77 |
| -- |
BÖLÜM 7: SKYJEAM ÜYESİ HAVAYOLLARININ KULLANDIKLARI MÜŞTERİ SADAKAT PROGRAMLARI 137 |
| -- |
Bölüm 8; ONE\NORlD ÜYESİ HAVAYOLLARININ KULLANDIKLARI MÜŞTERİ SADAKAT PROGRAMLARI 161 |
| -- |
KISIM 3: |
| -- |
GULF ALLIANCE (KÖRFEZ İTTİFAKI) MÜŞTERİ SADAKAT PROGRAMI ÖNERİSİ 191 |
| -- |
BÖLÜM 9.-GULF ALLIANCE MÜŞTERİ SADAKAT PROGRAMI 193M |
| -- |
BÖLÜM 10: GULF ALLIANCE MODELİ İLE ALAKALI ZORLUKLAR VE YETERSİZLİKLER 201 |
| -- |
BİTİRİRKEN 205 |
| -- |
KAYNAKÇA 2131 |
| -- |
ÖZGEÇMİŞ 219 |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| 9 (RLIN) |
63745 |
| Corporate name or jurisdiction name as entry element |
Maltepe Üniversitesi. |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
| 9 (RLIN) |
109095 |
| Uniform title |
Maltepe Üniversitesi Kitapları ; |
| Volume number/sequential designation |
19 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Customer loyalty. |
|
| Topical term or geographic name as entry element |
Customer loyalty programs. |
|
| Topical term or geographic name as entry element |
Customer relations. |
|
| Topical term or geographic name as entry element |
Consumer satisfaction. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Kitap |