Balıkesir Üniversitesi
Kütüphane ve Dokümantasyon Daire Başkanlığı

Sosyal pazarlama kavramı ve kamu sektörü reklamlarının geleneksel ve sosyal medya üzerinden duyurulması / (Kayıt no. 91171)

MARC ayrıntıları
000 -LEADER
fixed length control field 00811nam a2200241 i 4500
001 - CONTROL NUMBER
control field 62843
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240313s2020 tu 000 0 tur d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786052819142
Qualifying information (paperback)
040 ## - CATALOGING SOURCE
Original cataloging agency HKUT
Language of cataloging eng
Transcribing agency HKUT
Modifying agency BAUN
Description conventions rda
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title tur
049 ## - LOCAL HOLDINGS (OCLC)
Holding library BAUN_MERKEZ
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5414
Item number .D48 2020
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Develi, Evrim İldem.
9 (RLIN) 117119
Relator term Author
245 10 - TITLE STATEMENT
Title Sosyal pazarlama kavramı ve kamu sektörü reklamlarının geleneksel ve sosyal medya üzerinden duyurulması /
Statement of responsibility, etc Evrim İldem Develi.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture İstanbul :
Name of producer, publisher, distributor, manufacturer Hiperyayın,
Date of production, publication, distribution, manufacture, or copyright notice 2020.
300 ## - PHYSICAL DESCRIPTION
Extent 357 pages :
Other physical details tables ;
Dimensions 21 cm.
336 ## - CONTENT TYPE
Content Type Term text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code volume
Source rdacarrier
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social marketing.
9 (RLIN) 117120
Topical term or geographic name as entry element Social media.
9 (RLIN) 10981
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Kitap
Mevcut
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Library of Congress Classification     Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 13/03/2024 Satın Alma 255.07.02.01.06- 1 HF5414 .D48 2020 062843 14/01/2025 25/12/2024 13/03/2024 Kitap
Bizi Sosyal Medyada Takip Edin