Balıkesir Üniversitesi
Kütüphane ve Dokümantasyon Daire Başkanlığı

Reklamcılık : (Kayıt no. 9542)

MARC ayrıntıları
000 -LEADER
fixed length control field 01039nam a2200313 i 4500
001 - CONTROL NUMBER
control field 11436
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250425122406.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130405 2001 tu 000 0 tur d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9754706328
Qualifying information (paperback)
040 ## - CATALOGING SOURCE
Original cataloging agency BAUN
Language of cataloging eng
Transcribing agency BAUN
Description conventions rda
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title tur
049 ## - LOCAL HOLDINGS (OCLC)
Holding library BAUN_MERKEZ
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number .K63 2001
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kocabaş, Füsun.
9 (RLIN) 52839
Relator term Author
245 10 - TITLE STATEMENT
Title Reklamcılık :
Remainder of title kavramlar, kararlar, kurumlar /
Statement of responsibility, etc Füsun Kocabaş, Müge Elden.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture İstanbul:
Name of producer, publisher, distributor, manufacturer İletişim,
Date of production, publication, distribution, manufacture, or copyright notice 2001.
300 ## - PHYSICAL DESCRIPTION
Extent 239 pages ;
Dimensions 21 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content Type Term text
Content Type Code txt
337 ## - MEDIA TYPE
Source rdamedia
Media Type Term unmediated
Media Type Code unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier Type Term volume
Carrier Type Code volume
490 1# - SERIES STATEMENT
Series statement İletişim Yayınları ;
Volume number/sequential designation 763.
Series statement Başvuru Dizisi ;
Volume number/sequential designation 28
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
9 (RLIN) 531
Topical term or geographic name as entry element Sales promotion.
9 (RLIN) 52844
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Elden, Müge
9 (RLIN) 27035
Relator term Author
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
9 (RLIN) 771
Uniform title İletişim Yayınları ;
Volume number/sequential designation 763.
9 (RLIN) 56186
Uniform title İletişim Yayınları.
Name of part/section of a work Başvuru dizisi ;
Volume number/sequential designation 28.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Kitap
Mevcut
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 21/01/2003 8.37 7 5 HF5823 .K63 2001 011436 19/12/2022 28/11/2022 11/01/2015 Kitap
Bizi Sosyal Medyada Takip Edin