Bernbach, Bill (Personal Name)

Levenson, B. Bill Bernbach's book, 1987: CIP t.p. (Bill Bernbach) pub. data (founder, Doyle Dane Bernbach ad agency)

Wikipedia, 10 May 2019 (William "Bill" Bernbach (August 13, 1911-October 2, 1982) was an American advertising creative director; was one of the three founders in 1949 of the international advertising agency Doyle Dane Bernbach (DDB); directed many of the firm's breakthrough ad campaigns and had a lasting impact on the creative team structures now commonly used by as agencies; earned a B.A. degree from New York University (1932) where he majored in English but also studied business administration, philosophy and music, and playing the piano)