TY  - BOOK
AU  - McAuley,Andrew
TI  - International marketing consuming globally, thinking locally
SN  - 0470848049
AV  - HF1416 M345 2001
PY  - 2001///
CY  - Chichester
PB  - John Wiley & Sons
KW  - Export marketing
KW  - International economic relations
KW  - Globalization
UR  - http://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=79000
ER  -