TY  - BOOK
AU  - Thill,John V.
AU  - Bovée,Courtland L.
TI  - Excellence in business communication
SN  - 0070068674
AV  - HF5718.2.U6 T45 1993
PY  - 1993///
CY  - New York
PB  - McGraw-Hill
KW  - Business communication
KW  - United States
KW  - Case studies
N1  - Includes bibliographical references and indexes; Pt. 1 Foundations of Business Communication; Ch. 1 Understanding Business Communication; Ch. 2 Communicating Successfully in an Organization; Pt. 2 The Writing Process; Ch. 3 Planning Business Messages; Ch. 4 Organizing and Composing Business Messages; Ch. 5 Revising Business Messages; Pt. 3 Letters, Memos, and Other Brief Messages; Ch. 6 Writing Direct Requests; Ch. 7 Writing Routine, Good-News, and Goodwill Messages; Ch. 8 Writing Bad-News Messages; Ch. 9 Writing Persuasive Messages; Pt. 4 Reports and Proposals; Ch. 10 Writing Short Reports; Ch. 11 Planning Long Reports; Ch. 12 Writing Long Reports; Pt. 5 Employment Messages; Ch. 13 Writing Resumes and Application Letters; Ch. 14 Interviewing for Employment and Following Up; Pt. 6 Oral Communication; Ch. 15 Listening, Interviewing, and Conducting Meetings; Ch. 16 Giving Speeches and Oral Presentations; Pt. 7 Special Types of Business Communication; Ch. 17 Intercultural Business Communication; Ch. 18 Business Communication Technology; Appendix A: Fundamentals of Grammar and Usage; Appendix B: Format and Layout of Business Documents; Appendix C: Documentation of Report Sources; Appendix D: Correction Symbols; References; Indexes
ER  -