TY  - BOOK
AU  - Wernick,Andrew
AU  - Akınhay,Osman
TI  - Promosyon kültürü: reklam, ideoloji ve sembolik anlatım 
SN  - 9757298239
AV  - HF5821 .W46 1996
PY  - 1996///
CY  - Ankara
PB  - Bilim ve Sanat
KW  - Advertising
KW  - Social aspects
KW  - Symbolism in advertising
KW  - Imagery (Psychology)
KW  - Popular culture
N1  - Original title : Promotional culture; Includes bibliographical references and index
ER  -