TY  - BOOK
AU  - Eser,Zeliha
TI  - Hizmetlerde pazarlama iletişimi
SN  - 9789756325681
AV  - HD9980.5 E84 2007
PY  - 2007///
CY  - Ankara
PB  - Siyasal
KW  - Service industries
KW  - Marketing
KW  - Communication in marketing
N1  - Includes bibliographical references
ER  -