TY  - BOOK
AU  - Vivian,John
TI  - The media of mass communication
SN  - 0205125417
AV  - P90 .V53 1991
PY  - 1991///]
CY  - Boston
PB  - Allyn and Bacon
KW  - Mass media
N1  - Includes bibliographical references and index
ER  -