000 01105nam a2200337 i 4500
001 EK78
005 20251202162803.0
006 m d
007 cr aa aaaaa
008 s1999 o e
020 _a058537967X
035 _a(OCoLC)
040 _aBAUN
_beng
_cBAUN
_erda
041 0 _aeng
049 _aBAUN_MERKEZ
050 0 4 _aHF5415
_bL2626 1999
100 1 _aLancaster, Geoffrey,
_9101345
_d1938-
_eaut
245 1 0 _aIntroduction to marketing :
_ba step-by-step guide to all the tools of marketing/
_cGeoffrey Lancaster; Paul Reynolds
264 1 _aLondon:
_bKogan Page,
_c1999.
300 _a1 online resource (290 pages)
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_acomputer
_bc
338 _2rdacarrier
_aonline resource
_bnc
347 _adata file
_2rda
490 1 _aMarketing in Action Series
650 0 _aMarketing
_xManagement
_96611
700 1 _aReynolds, Paul,
_944644
_d1958-
_eaut
830 0 _aMarketing in Action Series
856 _uhttp://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=62795
942 _2lcc
_cEKT
999 _c12255
_d12255