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| 001 | EK121 | ||
| 005 | 20251203102641.0 | ||
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| 007 | cr aa aaaaa | ||
| 008 | s2002 o eng | ||
| 020 | _a0585462836 | ||
| 035 | _a(OCoLC) | ||
| 040 |
_aBAUN _beng _cBAUN _erda |
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| 041 | 0 | _aeng | |
| 049 | _aBAUN_MERKEZ | ||
| 050 | 0 | 4 |
_aHF5415 _bW5476 2002 |
| 100 | 1 |
_aWilmshurst, John _9101417 _eaut |
|
| 245 | 1 | 4 |
_aThe Fundamentals and practice of marketing _cJohn Wilmshurst; Adrian Mackay |
| 250 | _a4.ed. | ||
| 264 |
_aOxford: _bButterworth-Heinemann, _c2002. |
||
| 300 | _a1 online resource (376 pages) | ||
| 336 |
_2rdacontent _atext _btxt |
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| 337 |
_2rdamedia _acomputer _bc |
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| 338 |
_2rdacarrier _aonline resource _bnc |
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| 347 |
_adata file _2rda |
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| 650 | 0 |
_aMarketing _91624 |
|
| 700 | 1 |
_aMackay, Adrian _9101418 _eaut |
|
| 856 | _uhttp://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=86147 | ||
| 942 |
_2lcc _cEKT |
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_c12298 _d12298 |
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