000 00982camIa2200325 i 4500
001 EK121
005 20251203102641.0
006 m d
007 cr aa aaaaa
008 s2002 o eng
020 _a0585462836
035 _a(OCoLC)
040 _aBAUN
_beng
_cBAUN
_erda
041 0 _aeng
049 _aBAUN_MERKEZ
050 0 4 _aHF5415
_bW5476 2002
100 1 _aWilmshurst, John
_9101417
_eaut
245 1 4 _aThe Fundamentals and practice of marketing
_cJohn Wilmshurst; Adrian Mackay
250 _a4.ed.
264 _aOxford:
_bButterworth-Heinemann,
_c2002.
300 _a1 online resource (376 pages)
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_acomputer
_bc
338 _2rdacarrier
_aonline resource
_bnc
347 _adata file
_2rda
650 0 _aMarketing
_91624
700 1 _aMackay, Adrian
_9101418
_eaut
856 _uhttp://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=86147
942 _2lcc
_cEKT
999 _c12298
_d12298