000 00828 am a2200277 i 4500
001 15152
005 20260109102655.0
008 020213s2003 at a b 001 0 eng
020 _a0324181485
035 _a(OCoLC)
040 _aBAUN
_beng
_cBAUN
_erda
041 0 _aeng
049 _aBAUN_MERKEZ
050 0 4 _aHF5415.2
_b.Z54 2003
100 1 _aZikmund, William G.
_942991
_eaut
245 1 0 _aExploring marketing research /
_cWilliam G. Zikmund.
264 1 _aAustralia:
_bThomson,
_c2003.
300 _axxi, 744 pages :
_bchiefly color illustrations ;
_c28 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
_97613
900 _bsatın
942 _2lcc
_cKT
999 _c12918
_d12918