| 000 | 01142cam a2200349 i 4500 | ||
|---|---|---|---|
| 001 | 313 | ||
| 005 | 20260210112056.0 | ||
| 008 | 900808s1991 nyuab b 001 0 eng | ||
| 020 | _a0070347573 | ||
| 035 | _a(OCoLC) | ||
| 040 |
_aBAUN _beng _cBAUN _erda |
||
| 041 | 0 | _aeng | |
| 049 | _aBAUN_MERKEZ | ||
| 050 | 0 | 4 |
_aHF5415.2 _b.K53 1991 |
| 082 | 0 | 0 | _220 |
| 100 | 1 |
_aKinnear, Thomas C., _d1943- _990399 _eaut |
|
| 245 | 1 | 0 |
_aMarketing research : _ban applied approach / _cThomas C. Kinnear, James R. Taylor. |
| 250 | _a4th ed. | ||
| 264 | 1 |
_aNew York : _bMcGraw-Hill, _c[1991] |
|
| 264 | 4 | _c©1991 | |
| 300 |
_axxi, 856 pages : _billustrations (some color), maps ; _c25 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 490 | 1 | _aMcGraw-Hill series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing research. _97613 |
|
| 650 | 0 |
_aMarketing _xManagement. _96611 |
|
| 700 | 1 |
_aTaylor, James R. _q(James Ronald), _d1938- _993629 _eaut |
|
| 830 | 0 |
_985087 _aMcGraw-Hill series in marketing. |
|
| 942 |
_2lcc _cKT |
||
| 999 |
_c1368 _d1368 |
||