000 00826nam a2200289 i 4500
001 18415
005 20260202162028.0
008 160419s2006 tu tur
020 _a9758378201
035 _a(OCoLC)
040 _aBAUN
_beng
_cBAUN
_erda
041 0 _atur
049 _aBAUN_MERKEZ
050 0 4 _aHF5415.123
_b.B695 2005
100 1 _aBozkurt, İzzet.
_955134
_eaut
245 1 0 _aBütünleşik pazarlama iletişimi /
_cİzzet Bozkurt.
264 1 _aİstanbul:
_bMediaCat,
_c2005.
300 _a174 pages ;
_c22 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bbiliographical references.
650 0 _aMarketing.
_91624
650 0 _aCommunication in marketing
_916655
900 _bSatın
942 _2lcc
_cKT
999 _c15790
_d15790