000 02646cam a2200349 a 4500
008 151103s2012 njua b 001 0 eng
010 _a2010053089
020 _a9780470168738 (cloth/website)
020 _a0470168730 (cloth/website)
035 _a(OCoLC)695390077
_z(OCoLC)776904498
040 _aDLC
_beng
_cDLC
_dYDX
_dYDXCP
_dVP@
_dBWX
_dCDX
_dUKMGB
_dSINLB
_dBDX
_dNYGGC
_dGRR
_dQGK
_dWIT
_dBAU
_erda
049 _aBAU_MERKEZ
050 0 0 _aZ246
_b.M43 2012
100 1 _aMeggs, Philip B.
245 1 0 _aMeggs' history of graphic design /
_cPhilip B. Meggs, Alston W. Purvis.
246 3 _aHistory of graphic design.
250 _aFifth edition.
264 1 _aHoboken, N.J. :
_bJohn Wiley & Sons,
_c2012.
300 _axi, 603 pages :
_billustrations (some color) ;
_c29 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _aRev. ed. of: A history of graphic design. c1998.
504 _aIncludes bibliographical references (pages [574]-581) and index.
505 0 _aPart I. The prologue to graphic design : 1. The invention of writing -- 2. Alphabets -- 3. The Asian contribution -- 4. Illuminated manuscripts -- Part II. A graphic renaissance : 5. Printing comes to Europe -- 6. The German illustrated book -- 7. Renaissance graphic design -- 8. An epoch of typographic genius -- Part III. The bridge to the twentieth century : 9. Graphic design and the Industrial Revolution -- 10. The Arts and Crafts Movement and its heritage -- 11. Art Nouveau -- 12. The genesis of twentieth century design -- Part IV. The modernist era : 13. The influence of modern art -- 14. Pictorial modernism -- 15. A new language of form -- 16. The Bauhaus and the new typography -- The modern movement in America -- Part V. The age of information : 18. The international typographic style -- 19. The New York school -- 20. Corporate identity and visual systems -- 21. The conceptual image -- 22. Postmodern design -- National visions within a global dialogue -- 24. The digital revolution and beyond.
520 1 _a"In addition to classic topics such as the invention of writing and alphabets, the origins of printing and typography, and postmodern design, the new Fifth Edition presents new information on current trends and technologies sweeping the graphic design landscape, such as the web, multimedia, interactive design, and private presses, ..."--Book jacket.
650 0 _aGraphic design (Typography)
_xHistory.
650 0 _aBook design
_xHistory.
700 1 _aPurvis, Alston W.,
_d1943-
700 1 _aMeggs, Philip B.
_tHistory of graphic design.
942 _2lcc
_cKT
999 _c34256
_d34256