000			04911cam a2200349Ii 4500
001			41443
003			BAUN
005			20240114201330.0
008			130306t20132013caum a001 0 eng d
010			_a2013474235
020			_a9780321918680 _qpbk.
020			_a0321918681 _qpbk.
035			_a(OCoLC)830350523
040			_aUKMGB _beng _cUKMGB _dOCLCO _dYDXCP _dSINLB _dEYM _dUBY _dLMR _dDLC _dBAUN _dWKM _dUWT _dOCLCF _dUWT _dMEAUC _dOCLCO _dWB9GB _dOSS _erda
049			_aBAUN_MERKEZ
050	1	4	_aNC590 _b.J363 2013
100	1		_aJanda, Michael,
245	1	0	_aBurn your portfolio : _bstuff they don't teach you in design school, but should / _cMichael Janda.
264		1	_a[San Francisco, Calif.] : _bNew Riders, _c[2013]
264		4	_c©2013.
300			_axxii, 375 pages : _billustrations ; _c23 cm.
336			_atext _btxt _2rdacontent.
337			_aunmediated _bn _2rdamedia.
338			_avolume _bnc _2rdacarrier.
500			_aIncludes index.
505	0		_tINTRODUCTION _t--Burn your portfolio...really? _t--Acknowledgments _t--HUMAN ENGINEERING _t--The big fat secret _t--The extra mile _t--Soak up advice _t--You are not your work _t--Be nice to everyone _t--Drama is for soap operas _t--No more flying solo _t--Gripes go up _t--The stress bucket _t--Two types of grandpas _t--Be a wall painter _t--Every position can be electrifying _t--Lead or be led _t--Half the victory _t--The value of downtime _t--I'm not a writer _t--Toot your own horn _t--Don't work in a vacuum _t--The graphic design megazord _t--Live as a team, die as a team _t--Everyone does something better than you _t--You are responsible for your own time _t--ART SMARTS _t--OCD is an attitude _t--Polishing turds _t--Hairy moles _t--This is not verbatimville _t--Shock and awe _t--Art is meant to be framed _t--It is never to late for a better idea _t--Filler failures _t--A river runs through it _t--Comps or comprehensive? _t--Design like the wind _t--Type fast _t--How to eat an elephant _t--The Venus initiative _t--Process-a-palooza _t--Hiking your way to successful projects _t--Solving end-of-day rush _t--Why projects blow up _t--The lo-fi PDA _t--Bring out your dead _t--Shake the bushes or get bit _t--Red flags and extinguishers _t--Brainstorms are 90 percent bad ideas _t--The communal Brain _t--TWO EARS, ONE MOUTH _t--The ultimate email formula _t--Beware the red dot _t--Email black holes _t--Even the Lone Ranger had Tonto _t--Canned communication _t--Tin can phones _t--Vicious vernacular _t--An army of support _t--Friendly updates _t--Deadline ballet _t--Big brother _t--The domino effect _t--Avoid the W.W.W. _t--Be afraid to click "send" _t--The tragedy of time zones _t--HAPPY HEAD HONCHOS _t--Designers are from Mars, clients are from Venus _t--Let your client leave their mark _t--"Forgiveness" points --
505	0		_tLet your client be the 800-pound gorilla _t--Do your genealogy _t--Never give your client homework _t--Assume that people are clueless _t--Long-term relationship value vs. single transaction profit _t--Oddities at the start mean oddities at the end _t--Don't be the desperate girlfriend _t--Stand in manure, smell like manure _t--Never fire a client? _t--"We decided to go another direction" means "you suck" _t--There are such things as stupid questions _t--You can't get mad at math _t--You have 65 seconds to land a job _t--How to ask for a raise without asking for a raise _t--MIND YOUR BUSINESS _t--Do what you love; the money will follow _t--A business that looks orderly _t--Making cents of it all _t--How to calculate a burn rate _t--The fixed-bid pricing dartboard _t--Beware of line-item pricing _t--"No charge" doesn't mean "free" _t--How to flush out a budget _t--Twenty-piece chicken McNuggets _t--Nonprofits for non-profit _t--The code of fair practice _t--Contractual mumbo jumbo _t--"Etcetera" has no business in your business _t--You don't have to sign off on this _t--B.A.M. lists _t--One line that changed everything about collections _t--A business is an organism that wants to die _t--If I've got a dollar, you've got a dollar, but no partners _t--If you want to win the game, you have to know the score _t--There is no such thing as a "meet and greet" _t--How to make a capabilities presentation _t--Floods happen _t--Flexibility, not freedom _t--Never do undocumented work _t--Next worry date _t--Nickels and dimes are for lemonade stands _t--Only terrorists like hostage situations _t--Oh where, oh where has my hundred thousand dollars gone? Oh where, oh where can it be? _t--Don't do anything you can pay someone ten dollars per hour to do _t--"Skin in the game" usually means "free" _t--Three-month "lifetime" guarantee _t--"Bring your own boss," whatever that means _t--How to bite the bullet _t--Index _t--About the author.
520			_aOffers advice on real-world practices, professional do's and don'ts, and business rules for those in the graphic arts.
650		0	_aGraphic arts _xVocational guidance.
650		0	_aCommercial art _xVocational guidance.
942			_2lcc _cKT
999			_c38776 _d38776