| 000 | 00696nam a2200229 i 4500 | ||
|---|---|---|---|
| 008 | 991220s1998 enk# 000 0#eng d | ||
| 020 | _a0201627442 | ||
| 035 | _a(OCoLC) | ||
| 040 |
_aBAUN _beng _cBAUN _erda |
||
| 049 | _aBAUN_MERKEZ | ||
| 050 | 0 | 4 |
_aHF5415.13 _b.M69 1998 |
| 082 | 0 | 0 | _220 |
| 100 | 1 | _aMoutinho, Luiz. | |
| 245 | 1 | 0 |
_aCases in marketing management/ _cLuiz Moutinho. |
| 250 | _a2nd edition | ||
| 264 | 1 |
_aWokingham, England ; _aReading, Mass. : _bAddison-Wesley, _c1998. |
|
| 300 |
_axii, 390 pages : _billustrations ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
| 900 | _a5986 | ||
| 942 |
_2lcc _cKT |
||
| 999 |
_c4787 _d4787 |
||