| 000 | 00927 am a2200289 i 4500 | ||
|---|---|---|---|
| 001 | 6605 | ||
| 005 | 20250325132624.0 | ||
| 008 | 950907s1996 nyua b 001 0 eng | ||
| 010 | _a95038909 | ||
| 020 | _a0673991458 | ||
| 040 |
_aDLC _cDLC _dDLC _dBAUN _erda |
||
| 041 | 0 | _aeng | |
| 049 | _aBAUN_MERKEZ | ||
| 050 | 0 | 4 |
_aHD9980.5 _b.R87 1996 |
| 082 | 0 | 0 | _220 |
| 100 | 1 |
_aRust, Roland T. _955120 _eaut |
|
| 245 | 1 | 0 |
_aService marketing / _cRoland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham. |
| 264 | 1 |
_aNew York : _bHarperCollins College Publishers, _c[1996] |
|
| 264 | 4 | _c©1996 | |
| 300 |
_axx, 508 pages : _billustrations ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aService industries _xMarketing. _915961 |
|
| 650 | 0 |
_aCustomer services. _914851 |
|
| 700 | 1 |
_aZahorik, Anthony J. _991333 _eaut |
|
| 700 | 1 |
_aKeiningham, Timothy L. _989851 _eaut |
|
| 942 |
_2lcc _cKT |
||
| 999 |
_c5408 _d5408 |
||