000			01746nam a2200301 i 4500
001			58167
008			050706s2005 nyua g 001 0 eng
020			_a0060833106 _q(hardback)
035			_a(OCoLC)
040			_aUKM _cUKM _dBAKER _dOCL _dKSU _dUtOrBLW _beng _erda _dISIKU _dBAUN
041	0		_aeng
049			_aBAUN_MERKEZ
050	0	0	_aArt/NC997 _b.C74 2005
245	0	0	_aCreativity 34 : _bbright ideas in advertising and design from around the world / _cedited by David E. Carter.
246	3		_aCreativity thirty-four.
264		1	_aNew York : _bCollins Design, _c2005.
264		2	_aEnfield : _bHi Marketing [distributor]
300			_a400 pages : _billustrations (chiefly color) ; _c29 cm.
336			_atext _2rdacontent _btxt
336			_astill image _2rdacontent _btxt
337			_aunmediated _2rdamedia _bn
338			_avolume _2rdacarrier _bnc
500			_aIncludes index
520			_aSomeone recently asked me "How is Creativity different from the other annuals?" Creativity isn't limited to certain zip codes, or to certain countries. Creative work, even when it comes from global ad agencies, is usually the product of a small handful of people-- creative people. Creative excellence is all about the idea and the execution. And that's what is different about Creativity 34. Here, you'll see work from global agencies in New York, London, and Seoul, and other advertising centers around the world. You'll also see work from highly creative small firms, from Bangkok and Birmingham to Charleston and Copenhagen. Creativity is a state of mind. And excellent work is shown in Creativity, no matter where it comes from. That's how we're different.
650		0	_aCommercial art
700	1		_aCarter, David E.,
942			_2lcc _cKT
999			_c82175 _d82175