000 01339nam a2200325 i 4500
005 20241231094155.0
008 910626s1991 enka b 001 0 eng d
020 _a0749403896
_q(hardback)
020 _a9780749403898
_q(hardback)
035 _a(OCoLC)24552201
_z(OCoLC)24696930
_z(OCoLC)810447537
_z(OCoLC)1083052076
_z(OCoLC)1101317678
_z(OCoLC)1107773410
_z(OCoLC)1221079984
040 _aNYP
_beng
_cNYP
_dWAU
_dOCLCQ
_dNLGGC
_dYDXCP
_dAU@
_dUKM
_dDEBBG
_dOCLCQ
_dOCLCF
_dOCLCQ
_dOCLCO
_dDHA
_dOCLCQ
_dOL$
_dUK5EZ
_dOCLCQ
_dNLE
_dOCLCO
_dOCLCQ
_dOCLCL
_dBAUN
_erda
041 0 _aeng
049 _aBAUN_MERKEZ
050 0 4 _aHF5415
_b.F725 1991
082 1 4 _212
082 0 4 _220
100 1 _aFrazer-Robinson, John
_eaut
_9121370
245 1 0 _aTotal quality marketing :
_bwhat has to come next in sales, marketing and advertising /
_cJohn Fraser-Robinson with Pip Mosscrop
264 1 _aLondon :
_bKogan Page,
_c1991.
300 _a256 pages :
_billustrations ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (page 249) and index
650 0 _aMarketing
_xManagement
_96611
650 0 _aQuality control
_936102
650 0 _aCustomer relations
_93244
700 1 _aMosscrop, Pip
_eaut
_9121371
942 _2lcc
_cKT
999 _c93954
_d93954