| 000 | 01607nam a2200385 i 4500 | ||
|---|---|---|---|
| 005 | 20250728121236.0 | ||
| 008 | 090305s2007 tu a 000 0 tur d | ||
| 020 |
_a9789756225868 _q(paperback) |
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| 040 |
_aBGZ _beng _cBGZ _dBAUN _erda |
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| 041 | 1 |
_atur _heng |
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| 049 | _aBAUN_MERKEZ | ||
| 050 | 0 | 4 |
_aHD69.B7 _bL5419 2007 |
| 100 | 1 |
_aLindstrom, Martin, _d1970- _eaut _937536 |
|
| 240 | 1 | 0 |
_aBrand sense : build powerful brands through touch, taste, smell, sight, and sound. _lTurkish. |
| 245 | 1 | 0 |
_aDuyular ve marka : _b5 duyuyla güçlü markalar yaratmak / _cMartin Lindstrom ; Philip Kotler'in önsözüyle ; çeviren Ümit Şensoy. |
| 264 | 1 |
_aİstanbul : _bOptimist, _c2007. |
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| 300 |
_a240 pages : _billustrations ; _c22 cm. |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 490 | 1 |
_aOptimist yayınlar ; _v69. _aİş-Yönetim |
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| 500 | _aTranslation of: Brand sense : build powerful brands through touch, taste, smell, sight, and sound. | ||
| 500 | _aPhilip Kotler'in önsözüyle. | ||
| 504 | _aIncludes bibliographical references (pages 231-234) and index. | ||
| 650 | 0 |
_aBrand name products. _9549 |
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| 650 | 0 |
_aBusiness names. _95384 |
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| 650 | 0 |
_aAdvertising _xBrand name products. _9532 |
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| 650 | 0 |
_aAdvertising _xPsychological aspects. _972383 |
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| 650 | 0 |
_aSenses and sensation. _988372 |
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| 700 | 1 |
_aŞensoy, Ümit. _etrl _927762 |
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| 700 | 1 |
_aKotler, Philip. _eaof _92004 |
|
| 830 | 0 |
_aOptimist yayınları ; _v69. _910886 |
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| 830 | 0 |
_aOptimist yayınları. _pİş-Yönetim dizisi _9108874 |
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| 942 |
_2lcc _cKT |
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| 999 |
_c94101 _d94101 |
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