Balıkesir Üniversitesi
Kütüphane ve Dokümantasyon Daire Başkanlığı

Advertising creative : (Kayıt no. 43239)

MARC ayrıntıları
000 -LEADER
fixed length control field 00970cam a22003017i 4500
001 - CONTROL NUMBER
control field 44644
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150928s2017 cau b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2015035696
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781506315386
Qualifying information pbk. : alk. paper
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency DLC
-- BAUN
049 ## - LOCAL HOLDINGS (OCLC)
Holding library BAUN_MERKEZ
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number .A758 2017
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Altstiel, Tom,
245 10 - TITLE STATEMENT
Title Advertising creative :
Remainder of title strategy, copy, design /
Statement of responsibility, etc Tom Altstiel, PKA Marketing, Jean Grow, Marquette University.
250 ## - EDITION STATEMENT
Edition statement Fourth edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Los Angeles :
Name of producer, publisher, distributor, manufacturer SAGE,
Date of production, publication, distribution, manufacture, or copyright notice [2017]
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 463 pages:
Other physical details illustrations ;
Dimensions 28 cm
336 ## - CONTENT TYPE
Content Type Term text
Source rdacontent
Content Type Code txt
Content Type Term still image
Source rdacontent
Content Type Code still image
337 ## - MEDIA TYPE
Media Type Term unmediated
Source rdamedia
Media Type Code unmediated
338 ## - CARRIER TYPE
Carrier Type Term volume
Source rdacarrier
Carrier Type Code volume
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Grow, Jean,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Kitap
Mevcut
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Library of Congress Classification     Non-fiction Mehmet Akif Ersoy Merkez Kütüphanesi Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon 11/12/2017 Satın Alma 352.14 255.07.02.01.06- 1 1 HF5823 .A758 2017 044644 28/11/2019 07/10/2019 11/12/2017 Kitap
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