MARC ayrıntıları
| 000 -LEADER |
| fixed length control field |
01913nam a2200373 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
11392 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250425104411.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
920722s1999 enk b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
058203650X |
|
| International Standard Book Number |
9780582036505 |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)26397045 |
| Canceled/invalid control number |
(OCoLC)29522763 |
| -- |
(OCoLC)877740374 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Modifying agency |
UIU |
| -- |
UKM |
| -- |
UBA |
| -- |
BAKER |
| -- |
NLGGC |
| -- |
BTCTA |
| -- |
LVB |
| -- |
YDXCP |
| -- |
OCLCG |
| -- |
ZWZ |
| -- |
TULIB |
| -- |
GBVCP |
| -- |
OCLCO |
| -- |
OCLCF |
| -- |
ALAUL |
| -- |
NLE |
| -- |
OCLCO |
| -- |
OCL |
| -- |
UtOrBLW |
| 041 0# - LANGUAGE CODE |
| Language code of text/sound track or separate title |
eng |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
BAUN_MERKEZ |
|
| Holding library |
BAUN_MERKEZ |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
P91 |
| Item number |
.M375 1999 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Edition number |
20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
McQuail, Denis |
| 9 (RLIN) |
73506 |
| Relator term |
Author |
| 245 10 - TITLE STATEMENT |
| Title |
Communication models : |
| Remainder of title |
for the study of mass communications / |
| Statement of responsibility, etc |
Denis McQuail, Sven [sic] Windahl |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Second edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
London ; |
| -- |
New York : |
| Name of producer, publisher, distributor, manufacturer |
Longman, |
| Date of production, publication, distribution, manufacture, or copyright notice |
1999 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
viii, 229 pages ; |
| Dimensions |
23 cm |
| 336 ## - CONTENT TYPE |
| Content Type Term |
text |
| Content Type Code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media Type Term |
unmediated |
| Media Type Code |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier Type Term |
volume |
| Carrier Type Code |
volume |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references and index |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
-- 1. Introduction --- 2. Basic Models --- 3. Personal Influence, Diffusion and Short-Term Effects of Mass Communication on Individuals --- 4. Effects of Mass Communication on Culture and Society --- 5. Audience-Centred Models --- 6. Media Organisation, Selection and Production --- 7. Planned Communication --- 8. New Media and The Information Society --- 9. International Communication |
| 520 ## - SUMMARY, ETC. |
| Summary, etc |
Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Communication models |
| 9 (RLIN) |
60927 |
|
| Topical term or geographic name as entry element |
Mass media |
| 9 (RLIN) |
4869 |
|
| Topical term or geographic name as entry element |
Mass media |
| General subdivision |
Study and teaching |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Windahl, Swen, |
| Dates associated with a name |
1942- |
| 9 (RLIN) |
124441 |
| Relator term |
Author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Kitap |