MARC ayrıntıları
| 000 -LEADER |
|---|
| fixed length control field |
01339nam a2200325 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241231094155.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
910626s1991 enka b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0749403896 |
| Qualifying information |
(hardback) |
|
|---|
| International Standard Book Number |
9780749403898 |
| Qualifying information |
(hardback) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)24552201 |
| Canceled/invalid control number |
(OCoLC)24696930 |
| -- |
(OCoLC)810447537 |
| -- |
(OCoLC)1083052076 |
| -- |
(OCoLC)1101317678 |
| -- |
(OCoLC)1107773410 |
| -- |
(OCoLC)1221079984 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
NYP |
| Language of cataloging |
eng |
| Transcribing agency |
NYP |
| Modifying agency |
WAU |
| -- |
OCLCQ |
| -- |
NLGGC |
| -- |
YDXCP |
| -- |
AU@ |
| -- |
UKM |
| -- |
DEBBG |
| -- |
OCLCQ |
| -- |
OCLCF |
| -- |
OCLCQ |
| -- |
OCLCO |
| -- |
DHA |
| -- |
OCLCQ |
| -- |
OL$ |
| -- |
UK5EZ |
| -- |
OCLCQ |
| -- |
NLE |
| -- |
OCLCO |
| -- |
OCLCQ |
| -- |
OCLCL |
| -- |
BAUN |
| Description conventions |
rda |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
BAUN_MERKEZ |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.F725 1991 |
| 082 14 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
12 |
|
|---|
| Edition number |
20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Frazer-Robinson, John |
| Relator term |
Author |
| 9 (RLIN) |
121370 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Total quality marketing : |
| Remainder of title |
what has to come next in sales, marketing and advertising / |
| Statement of responsibility, etc |
John Fraser-Robinson with Pip Mosscrop |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
London : |
| Name of producer, publisher, distributor, manufacturer |
Kogan Page, |
| Date of production, publication, distribution, manufacture, or copyright notice |
1991. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
256 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content Type Term |
text |
| Content Type Code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media Type Term |
unmediated |
| Media Type Code |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier Type Term |
volume |
| Carrier Type Code |
volume |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (page 249) and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Management |
| 9 (RLIN) |
6611 |
|
|---|
| Topical term or geographic name as entry element |
Quality control |
| 9 (RLIN) |
36102 |
|
|---|
| Topical term or geographic name as entry element |
Customer relations |
| 9 (RLIN) |
3244 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Mosscrop, Pip |
| Relator term |
Author |
| 9 (RLIN) |
121371 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Kitap |
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