Sales management / Douglas J. Dalrymple, William L. Cron, Thomas E. DeCarlo.
Dil: İngilizce Yayıncı: Hoboken, NJ : Wiley, [2004]Telif hakkı tarihi:©2004Baskı: 8th edTanım: xix, 601 pages : illustrations (some color), color maps ; 27 cmİçerik türü:- text
- unmediated
- volume
- 047123060X
- 9780471230601
- 0471451711
- 9780471451716
- HF5438.4 .D34 2004
İçindekiler:
1. Introduction to Selling and Sales Management. --2. Strategic and Sales Program Planning. --Sales Management Resource: Estimating Potential and Forecasting Sales. Management Resource: Sales Force Investment and Budgeting. --3. Sales Opportunity Management. --4. Account Relationship Management. --5. Customer Interaction Management. --6. Sales Force Organization. Management Resource: Territory Design. --7. Recruiting and Selecting Sales Personnel. --8. Sales Training. --9. Leadership --10. Ethical Leadership. --11. Motivating Salespeople. --12. Compensating Salespeople. --13. Evaluating Performance.
| Materyal türü | Ana kütüphane | Koleksiyon | Yer numarası | Durum | İade tarihi | Barkod | Materyal Ayırtmaları | |
|---|---|---|---|---|---|---|---|---|
Kitap
|
Mehmet Akif Ersoy Merkez Kütüphanesi Genel Koleksiyon | Non-fiction | HF5438.4 .D34 2004 (Rafa gözat(Aşağıda açılır)) | Kullanılabilir | 015154 |
Toplam ayırtılanlar: 0
Includes bibliographical references (pages 565-581) and indexes.
1. Introduction to Selling and Sales Management. --2. Strategic and Sales Program Planning. --Sales Management Resource: Estimating Potential and Forecasting Sales. Management Resource: Sales Force Investment and Budgeting. --3. Sales Opportunity Management. --4. Account Relationship Management. --5. Customer Interaction Management. --6. Sales Force Organization. Management Resource: Territory Design. --7. Recruiting and Selecting Sales Personnel. --8. Sales Training. --9. Leadership --10. Ethical Leadership. --11. Motivating Salespeople. --12. Compensating Salespeople. --13. Evaluating Performance.
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